But beyond the glitz and glamour of working with Hollywood, one of the office’s most important responsibilities is to ensure everyone in the film industry who comes to Miami gets good service from the film office that leaves them wanting to return for future projects.
“At the end of the day, any producer who's going to come down here is going to call a producer who's already come down here and say “Okay, what's it really like?’ Mr. Peel said. “And to the extent that those producers have good things to say then I think that makes our job that much easier and again that goes back to this idea of providing really good customer service.”
And the filming industry successfully lobby the legislature to put in a five-year, $242 million incentive to lure projects into the state, part of his focus is rebuilding the film and entertainment industry’s infrastructure, which includes everything from sound stages to set caterers.
“Stages are obviously the big sort of thing people look at,” he said, “but you know our camera rental operations, our rolling stock, the honey wagons and the catering trucks and the star trailers and all of that truck infrastructure really isn't here.
Mr. Peel was interviewed in his office at county hall by Miami Today staff writer Zachary S. Fagenson.